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The Product Podcast
Hosted by Product School CEO Carlos Gonzalez de Villaumbrosia, The Product Podcast drills deep into the minds of Chief Product Officers from Cisco, Lovable, Perplexity, Shopify and many more.
We move beyond high-level theory to reveal how top executives actually lead in the age of AI. We dig deep into their real-world decision-making, strategic frameworks, and the operational playbooks used to build intelligent products.
If you are a VP, Director, or CPO looking to drive innovation at scale, this is your essential listen.
The Product Podcast
Warner Music President on Transforming Tech from Cost Center to Revenue Generator | Ariel Bardin | E268
In this episode, Carlos Gonzalez de Villaumbrosia sits down with Ariel Ban, President of Technology at Warner Music Group, live from the ProductCon stage. Warner Music Group, home to some of the world’s most iconic artists, is undergoing a bold transformation under Ariel’s leadership. A former Google and YouTube executive, Ariel brings a startup mindset to a 900-person organization within one of the most tradition-rich industries: music.
In this conversation, Ariel shares his unfiltered approach to digital transformation—from replacing bloated MVP culture with his “Minimum Proud Product” philosophy to building real-time dashboards that empower artists with actionable data. He also dives into the infamous “3-sh***ts” framework he uses to evaluate product managers, and how he’s instilling a culture of trust, ownership, and creativity across a global tech org.
What you’ll learn:
- Ariel’s journey from big tech to the music industry and his unique take on what transformation really looks like.
- Why MVPs are a “disease” and how to build products artists and fans are proud of.
- The strategy behind launching artist-facing tools like real-time revenue dashboards.
- How Warner Music is leveraging AI to unlock value in a highly creative, fast-changing space.
Key Takeaways👇:
- Redefining Digital Transformation: Ariel argues that real change starts with culture, not tech—and shares how to lead with clarity at scale.
- Artist-Centric Product Thinking: Empowering creators through data requires more than just tools; it requires trust, transparency, and a proud product experience.
- From MVP to MPP: His “Minimum Proud Product” philosophy offers a sharp critique of default startup practices and a new way to drive quality and impact.
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Credits:
Host: Carlos Gonzalez de Villaumbrosia
Guest: Ariel Bardin
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